Fiesta San Antonio is a 10 day festival featuring 100 events and involving 97 non-profit organizations. More than 3.5 million people attend the festival, which as a $260 million economic impact on the community
The festival takes place every April to commemorate the Battle of San Jacinto and remember the heroes of the Alamo. Fiesta San Antonio, which dates back to 1891, also celebrates the city's diverse cultures.
The festival began when a group of women, looking to honor the soldiers in those two battles, paraded in front of the Alamo in decorated horse-drawn carriages, and proceeded to throw flowers at each other. Known as the Battle of Flowers (which still takes place today), it became an annual event, and has grown to the multi-cultural event seen today, which includes a flotilla in the San Antonio River. The other two parades that take place during Fiesta San Antonio are the Texas Cavaliers River Parade and the Fiesta Flambeau Parade.
A wide variety of events take place all over the city during Fiesta San Antonio. Because of the amount of participation in this festival, many events take place at the same time. Just a few of the events that take place during the festival include the Zeta Phi Beda Fiesta Intra-City Track Meet, Fiestas Fantasias at
Market Square, Miss Margaret's Victorian Home Tour, the Fiesta Mariachi Mass, the Sticky Wickets Croquet Tournament, Air Force at the Alamo, and St. Phillip's College Culture Fest & Rib Cook-off. There are countless other carnivals, conferences, exhibits, sporting events, tours, and the like to participate in for every age group.
For more information, call the Fiesta Commission at 1-877-723-4378.
